SEO – Search Engine Optimization
Search Engine Optimization Foundations
SEO is forever changing but there are fundamentals to SEO we believe will never disappear. Analyzing competitors, understanding the businesses product or service, learning customer behaviors, creating unique and engaging content and optimizing sites for performance and usability. These are what we believe to be core SEO foundations that we practice here at Auctus Creative.
Real Search Engine Optimization
All SEO AGENCIES ARE NOT EQUAL…
Businesses are unique and so is the level of competition online for their services or products offered. An SEO strategy and budget can vary wildly depending on the service or product offered along with the businesses location. Many agencies offering SEO will provide prebuilt packages to rank business for a certain amount of keywords and so on. This almost always ends with an unhappy client and a defensive agency because a one size fits all SEO strategy and price doesn’t work for every business.
Cookie cutter SEO packages is only one of the major issues we see when working with new clients. Many SEO agencies only practice what we call passive SEO and not active SEO. Passive SEO is doing the bare minimum to a website and usually consists of an initial site updates with little to no work preformed on a continuous basis.
Why SEO Is Important
Control Acquisition Costs
New business acquisition cost aren’t dictated by advertising platforms who can have complete control over their cost.
Increases Credibility & Build Trust
Business who rank organically have more trust and credibility with customers.