SEO – Search Engine Optimization

Search Engine Optimization

Make Sure Your Customers Can Find You Online

What Is Search Engine Optimization?​

Search Engine Optimization (SEO) is the process of improving a website to increase its position for specific keyword searches performed on search engines like Google and Bing. Depending on the increased ranking of the websites for the specific search, site traffic can increase significantly and lead to large gains in revenue. It is important to note that SEO properly implemented is not a short-term method to increase business and should be deemed a long-term marketing strategy used by businesses. Experience matters when choosing an SEO agency, any business who claims instant results or position one placement for a couple hundred dollars a month is either practicing decent or using unorthodox techniques to rank websites which search engines may penalize the website for using. The good news is at Auctus Creative has worked in some of the most competitive niches on the internet and knows exactly what is takes to make it to the top of search engines Google and Bing.

Search Engine Optimization Foundations

SEO is forever changing but there are fundamentals to SEO we believe will never disappear. Analyzing competitors, understanding the businesses product or service, learning customer behaviors, creating unique and engaging content and optimizing sites for performance and usability. These are what we believe to be core SEO foundations that we practice here at Auctus Creative.

Keyword Research & Strategy

Industry & Competitor Analysis

Content Development

On-Page Optimizations

Quality Link Building

Performance Analysis

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Real Search Engine Optimization


Businesses are unique and so is the level of competition online for their services or products offered. An SEO strategy and budget can vary wildly depending on the service or product offered along with the businesses location. Many agencies offering SEO will provide prebuilt packages to rank business for a certain amount of keywords and so on. This almost always ends with an unhappy client and a defensive agency because a one size fits all SEO strategy and price doesn’t work for every business.

Cookie cutter SEO packages is only one of the major issues we see when working with new clients. Many SEO agencies only practice what we call passive SEO and not active SEO. Passive SEO is doing the bare minimum to a website and usually consists of an initial site updates with little to no work preformed on a continuous basis. 

Active SEO


Passive SEO

Why SEO Is Important

Control Acquisition Costs

New business acquisition cost aren’t dictated by advertising platforms who can have complete control over their cost.

Increases Credibility & Build Trust

Business who rank organically have more trust and credibility with customers.

Best Acquisition Cost Long Term
Though initially SEO efforts are costly with little return since it’s not immediate, being at the top of search results lowers your cost of new customers over time as it’s the cheapest acquisition method.

Ready To Get More Organic Search Traffic?

We want to help grow your company. Contact us and lets move your business forward together!